Why Social Media and SEO?

With social media, it’s easier than ever to market your services to a large population. And not only does social media allow you to reach out to more people; it even lets you determine the kind of audience to whom you wish to market your small business.
 

Using Social Media for Business Boosts Your Site’s SEO

Search engine crawlers know which pages are consistently earning traffic and which are just floating out there, forgotten and ignored. A killer content strategy for SEO is the most important part of earning top spots in search engine rankings, but driving traffic to your optimized pages will cause them to climb much faster in the search engine results pages (SERPs).

Social Media Marketing Is Easily Sharable Marketing

A user can easily share any marketing activity or advertisement that’s posted on a social media platform.

This means that once you’ve shared content, people will eventually ensure that it gets to your target market: the people who will actually benefit from your business.

A Strong Social Media Presence Builds Brand Loyalty

A report published by Texas Tech University found that brands with active social media profiles have more loyal customers. It’s easy to imagine why: when you’re engaging and interacting on social media (not just tossing your posts out onto the web hoping someone will stumble upon them) you become less like a corporation and more like what you truly are, a unified group of people who share a vision.

Social Media Gives You the Ability to Quickly Respond to Customers

Once you’ve shared any content on social media, it’s easy to keep track of customer responses and feedback given by social media users. Besides making the necessary changes as soon as possible, you can even respond to your customers' queries and messages. This will help you engage with the audience better so they keep coming back for more.

Customers You Didn’t Know Existed Will Find (and buy from) You

In the process of marketing with Facebook, you’ll probably join a ton of groups related to your products, industry, and customer base. By posting links in these groups, you’ll help influence customers to check out your site.

These are just some of the reasons why you need to hire Cardinal Communications for your small business' social media management and SEO enhancement to ensure growth and success.  Contact us to schedule your FREE 60-minute consultation that we can do in-person, over the phone, or virtually!